Monday, September 22, 2008

NewsFlash: We are Not in a Customer Service Recession!

I recently read somewhere that in times of economic recession customer service is one of the first things to go. All things considered, I could see how that would happen. Rising gas prices and material costs have forced businesses to reconsider their budget and flow of funds making cuts where they believe necessary or “safe.” Even subconsciously, some owners simply lose sight of their customer service as they are preoccupied with what they believe are more important situations.

Smart business owners on the other hand, realize that customer service is a non-diminishing asset. The economy will pick up again as it always does and if they’ve abandoned their customer service priorities they will realize they’ve lost more than they have saved. We believe that customer service is priority number one in any situation. We look out for our customers because they are the sole reason that we are still in business. Put simply, if you drop your customer service, your customers will drop you.

We empathize with our customer’s situations because we live here too; we’re not about to stand by and be treated poorly because our vendors are worried about gas prices and our customers shouldn’t either. We’re all in the same boat so let’s help each other out. Losing sight of customer service will hurt a business much more than any economical recession ever could.

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