Thursday, September 25, 2008

2 Little Words with a Big Meaning

I went to a restaurant the other day and said “thank you” to the hostesses as I was leaving; not one of them looked up from their conversation. You know customer service is bad when you can’t even expect a ‘thank you’ which requires next to no effort.

A local restaurant chain that I frequent has a “Five Thank You” policy that states a customer should hear “thank you” at least five times before the walk out the door; at least one from the waitress, one from the manager, one from the hostess and whoever else they pass as they walk out the door. Typically this restaurant is on the ball and I can tell that they really do appreciate my business, especially because I go so often.

The truth is these are two very simple words that mean so much. Stop and ask yourself how many times your customers hear thank you when they do business with you. One time probably isn’t enough, it probably won’t even seem heartfelt. Always keep in mind that your company would not be in business without your customers so they deserve all the thanks you can give them.

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